How we collect, use, and protect your information.
The POTS Guide is a free educational resource about the U.S. POTS (Plain Old Telephone Service) line retirement. It is operated by Simplifi, a solution provider that specializes in POTS line replacement technology.
When we say "we," "us," or "our" in this policy, we mean Simplifi as the operator of this website.
We collect personal information only when you voluntarily submit it through one of our forms. This includes:
This site uses cookies in two categories: essential cookies needed for the site to function and to remember your consent choice, and analytics cookies that help us understand how visitors use the site (which pages are visited, how long people stay, and where traffic comes from). This helps us improve the content and experience.
For analytics we use Google Analytics 4 and HubSpot. These services set cookies and collect usage data such as pages viewed, approximate location, device and browser type, and referring source. We do not use this data to identify you personally, and we do not combine it with the personal information you submit through our forms.
We use Google Consent Mode together with a consent banner to honor your choice. Where required (for example, in the EU, UK, and Switzerland), analytics cookies are not set until you opt in. You can review or change your cookie preferences at any time using the "Cookie Settings" link in the footer of any page.
This site does not use advertising cookies, retargeting, or any third-party advertising technology.
The information you submit is used to:
We will not use your information for unrelated marketing, sell it to third parties, or add you to a mass mailing list.
Form submissions are stored in HubSpot, our cloud-based customer relationship management (CRM) and marketing platform. Access to your data is limited to authorized team members at Simplifi who need it to follow up on your inquiry.
Your contact information and inquiry details are used within HubSpot for ongoing communication and project coordination related to your request.
We do not share your personal information with any other company for its own use. We rely on the following third-party service providers to operate this site and process submissions:
We do not sell, rent, or trade your personal information to any third party.
All form submissions on this site are voluntary. You can use the educational content (articles, explainer pages, quiz results) without providing any personal information.
If you have submitted your information and would like to request its deletion, correction, or a copy of what we have on file, contact us at the address below. We will respond within 30 days.
We retain your information for as long as it is needed to fulfill the purpose for which it was collected, typically for the duration of any active engagement plus a reasonable period afterward for follow-up. If you request deletion, we will remove your data from our systems within 30 days.
This site is intended for business professionals and is not directed at individuals under the age of 18. We do not knowingly collect information from minors.
We may update this policy from time to time. If we make material changes, we will update the "Last updated" date below. We encourage you to review this page periodically.
If you have questions about this privacy policy or want to exercise your data rights, reach out to us:
Email: hello@thepotsguide.io